Unlocking the Hidden Mind Tricks Behind Every Like, Share, and Comment You Make
It’s also a hormone that’s important in other bodily functions not related to the brain.
But in the brain, dopamine is known as the “feel good” hormone. It allows us to feel a sense of pleasure, a sensation the brain rewards us with by pumping dopamine into our brains when we do activities we enjoy.
As such, research indicates that our bodies are hard wired and compelled to do activities that increase the production of dopamine, including interacting with social media.
We’ve become “dopamine addicts” as a result, as Stanford psychiatrist Anne Lembke explains in her book Dopamine Nation: Finding Balance in the Age of Indulgence.
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