Unlocking the Secret Power of Communication: 3 Surprising Types That Transform Every Transition
The second level of communication involves passing or receiving relevant—or sometimes less relevant—information. For example, the news on television. This type of information is intended to inform and is often given a spin to dramatize it and keep viewers glued to the TV, but when the excitement is at its peak, we hear, ”And now this commercial.” Of course, that’s how television stations—which, after all, are businesses—generate revenues. In most cases, though, we commit this type of information only to short-term memory. Nobody remembers news from two weeks ago.
