“Unlocking the Secret to 10x Your Blog Engagement: The Power of Email Segmentation Revealed!”
This is just one example of how to segment your subscribers based on the actions they take while they’re subscribed to your list.
A behavioral segment is a segment you can set up based on the behaviors of your subscribers. Some email marketing service providers have default behavioral segments that trigger automatically based on different parameters.
For example, your email marketing service provider can identify subscribers who haven’t opened your emails in a while.
A segment like this allows you to send re-engagement emails to inactive subscribers to encourage them to open your emails. If they still don’t open them, you can unsubscribe them to “clean” your email list of inactive subscribers.
