“Unlocking the Secret to 10x Your Blog Engagement: The Power of Email Segmentation Revealed!”
The benefits of email segmentation
Email segmentation is important for a variety of different reasons, but it mainly boils down to these:
- Better open rates
- Increase in sales
- Increase in engagements overall
- Higher return on investment (ROI)
- Fewer unsubscribes
- Helps you avoid spam filters
- Gives you a more optimized email marketing strategy
Let’s work our way through this list, starting with the first three benefits.
A lot of bloggers make the mistake of thinking of their audiences as one large entity who all have the same goals and interests. This couldn’t be further from the truth.
