“Unlocking the Secret: What’s the Perfect Length for a Blog Post That Captivates and Converts?”
- Open Google in a browser you’re not logged into.*
- Copy and paste the text for the first article into a word count tool, such as WordCounter.
- Record the number, then do the same for the next nine articles. Ignore videos, forum posts and shop pages.
- Add up each of the numbers, then divide by the number of figures you collected, which should be 10. The result is your optimal blog post length for that keyword.
*Google takes your own search history into account when it showcases search results to you. For example, if you browse Reddit a lot, you’ll see more results for Reddit posts when you search on Google. Therefore, it’s better to use Google in a browser where you’re not logged into your Google account in order to see the true ranking list for a particular keyword.