“Unlocking the Secret: What’s the Perfect Length for a Blog Post That Captivates and Converts?”
What do readers prefer? How long do blog posts have to be to rank on Google?
We answer all of these questions and more in this post, starting with data-driven answers on typical blog post lengths bloggers use.
What is the ideal blog post length?
The simple answer is that the ideal blog post length varies between 1,500 and 2,500 words in most cases.
Let’s discuss a few studies that back this figure. The first comes from Semrush’s content marketing report for 2023.
The company analyzed 30,000 websites and discovered that the average word count for blog posts published by high-performing sites is 1,152.