“Unveiling Secrets: Hollay Ghadery’s Journey from Book Publicist to Memoirist in ‘Fuse'”
HG: Yes, I work primarily for Canadian writers. Sometimes I extend my work into the US. I’m a member of the US National Book Critics Circle and write one or two reviews a year for literary platforms. So, I do reach out to some of my colleagues there and even in Europe and Australia. And for podcasts, it doesn’t matter. But Canada is really my focus.
MDH: How do you decide whether or not to take on a new author?
HG: We don’t take on just anybody. We interview people just as much as they’re interviewing us. We need to get the feeling that this is not someone who’s going to micromanage us, or who isn’t someone who thinks they know everything because they read one article on publicity 20 years ago. We ask for a copy of the book and read a good chunk of it. If we like what we’re reading, we set up a meeting to discuss how we do things and our approach, which is to under promise, over deliver.
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