“Unveiling the Secrets: Top Freelancers Reveal Their Most Beloved Contently Projects!”
Barbara Balfour, a freelance journalist, TV host, and public speaker, used expert knowledge of her hometown of Ottowa, Canada, to add a unique perspective to her travel story reviewing the best places to go for ice cream.
Balfour figured a local angle and business owners’ rich backstories could sell the ice cream pitch to the editor. “I offered some interesting tidbits behind the story of every business, including one gelato maker who met her husband on the back of a Ducati in Rome and married him three days later and another who quit her job in tech to play with unconventional ice cream flavors such as heirloom tomato and balsamic vinegar,” she said.