Unlock the Secret Ingredients Behind Every Unstoppable Brand Strategy
Sweta Patel, Silicon Valley Startup Marketing
11. Associating With Cutting-Edge Developments
“Make big moves in emerging technologies and emerging ideas. Brands that are doing “it” first tend to steal the spotlight in media and in their customers’ hearts. Even if you don’t drink Red Bull, you associate the brand with amazing stunts, adventure and extreme sports. Align your brand with the craziest and most cutting-edge developments or events happening in your industry, and you will grow.”
Ali Mahvan, Sharebert
