Unlock the Secret Power of Doing Less: How Minimalist Social Media Marketing Can Skyrocket Your Impact
2. Organize content ideas
Hopefully, your content ideas include ideas you came up with by conducting audience research.
Organize your content ideas in two ways: by category and by the level of interest your target audience has in the topic.
This will help you decide which topics to focus on as you decrease your posting schedule.
3. Identify your core platforms
Maybe everyone and their mothers are creating TikTok videos, but is that necessarily where your audience is?
Since you’re likely already posting content, determine which platforms earn you the highest number of engagements, and focus on them as you pull back on your posting frequency.
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