Unlock the Secret Strategies Top Brands Use to Stay Unforgettably Authentic—Are You Ready to Discover Them?
Michael Fellows, Broadway Lab, Inc.
11. Avoid Being Un-edited
“If you’re in the beauty industry, it stands to reason that you might want to give your followers a live insight into your skin regimen via Instagram Stories, but that same unfiltered, un-edited approach does not work for everyone. An authentic image is easily identifiable. Some brands choose a color theme, others choose presentation, others use a platform; the key is consistency.”
Cody McLain, SupportNinja
