Unlock the Secret Strategy Top Authors Use to Make Their Fiction Unforgettable
- I want to be the best writer in the world for __________________________.
- When people hear my name, I want them to think ______________________.
- When people hear my name, I want them to feel ______________________.
- When people read my books, I want them to have this kind of an emotional experience: ____________________.
- The things that are common to all my books are these: ________________________.
- The things that can be different in each of my books are these: _______________________.
You may be wondering where a tagline fits into this. My view is that taglines are overrated. I don’t think Stephen King has a tagline. Or J.K. Rowling. Or Lee Child. And yet they’re all well-branded.
