Unveiling the Untold Secrets: Eric Heisserer Reveals the Hidden Forces Driving a Screenwriter’s Creative Power
Here’s an example: In March 2014, Eric Heisserer (Arrival, A Nightmare on Elm Street, Final Destination 5, The Thing, Hours) posted several tweets about screenwriting style. Reprinted by permission.
In a meeting recently, an exec pitched me a movie title and showed me the poster. That’s all they had. Plus marketing’s word it was “gold.”
You don’t build a goddamn house by starting with the furniture. I don’t care what the IKEA lady said, you’re gonna have a bad time.
This kind of mindset is actually common in the studios. Why? THEY DON’T CREATE INTELLECTUAL PROPERTY. That’s our job. So what can they do? They can think up movie titles and walk them into the marketing department and get some poll done at a mall. No studio wants the motto: “Patiently waiting for original material.” They don’t want to believe that’s a reality. They want control.
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