The Surprising Decisions That Make or Break Founder Credibility in Your First Two Years
This means being transparent about how you evaluate options, what principles guide you, and how you weigh tradeoffs.
The specific choice matters less than demonstrating that you’re thinking clearly, considering multiple perspectives, and learning from outcomes.
Build in public, but protect what’s truly vulnerable
There’s a movement right now around “building in public” – sharing your progress, your metrics, your struggles openly as you grow. I’m a fan of this approach, with one critical caveat: you need to understand the difference between productive vulnerability and self-sabotage.

