Unlock the Hidden Power of Social Media to Transform Your Novel’s Success Overnight
My response is that if you step on the gas pedal and you don’t feel the car accelerate even a little, that wasn’t the gas pedal you stepped on.
Which sounds like I’m raining on the parade. But I don’t think it’s raining on the parade to say that a parade is not a parade if nobody can detect it.
How Powerful is Social Media?
Let’s look at a case study done several years ago by Darren Rowse at ProBlogger.com. Darren is one of the best bloggers in the world and he had a new product to launch. He used several different marketing tools and standard tracking methods to trace the connection between his marketing and his sales. You can read his article here.


