Unlocking the Secrets to Building AI That Navigates the Twists of a Shifting IP World
She notes that enterprises need governance models that explicitly recognize machine use and continuous ingestion, not just human reading or one‑time reuse. To modernize at scale, Levy points to two practical mechanisms:
- Collective licensing streamlines rights across large content catalogs and reduces the need for one‑off negotiations.
- Integrated rights-checking tools and workflows make it easy for employees to verify whether content is licensed for AI use before entering it into AI workflows, reducing inconsistent ad-hoc decisions across teams.
Lauren Tulloch, Vice President & Managing Director at CCC, connects these conceptual gaps to everyday enterprise reality — particularly in financial services. Institutions frequently fine‑tune models on a mix of internal materials and subscription‑based external sources, but many enterprise agreements were written for human consumption, not computational use.
