Unveiling The Spirit of the Spec: What Lies Beneath the Surface Will Shock You
You are the equivalent of 3rd Man in the L.A. party scene from Annie Hall, talking about making it happen instead of making it happen.
Fortunately for a writer, there is nothing mysterious about what we need to do to act on an idea: We need to figure out the story, then write it.
As we all know, this process is not easy. We know this not only from our own personal experience, but also from the very way we talk about it.
This is where we crack the story, we break the story, we nail the story, we wrangle the story.
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