16 Entrepreneurs Reveal the Surprising Personal Branding Icons That Shaped Their Success

What public figure is your personal branding idol, and what about their branding strategy inspires you the most?
These answers are provided by Young Entrepreneur Council (YEC), an invite-only organization comprised of the world’s most promising young entrepreneurs. YEC has also launched BusinessCollective, a free virtual mentorship program that helps millions of entrepreneurs start and grow businesses.
1. Richard Branson
“Richard Branson is one of my personal branding icons. From Virgin Records to Virgin Atlantic, he’s built a strong brand and following through interesting storytelling, innovative initiatives, and world-class design.”
