16 Entrepreneurs Reveal the Surprising Personal Branding Icons That Shaped Their Success
“I admire the community that Darren Rowse has managed to create around his ProBlogger brand. His website is full of great advice for bloggers and his Facebook group is very active with writers helping each other out. He’s been able to successfully turn his brand into a fully engaged community which is hard to do.”
7. Tony Hsieh
“I love how Tony has leveraged his personal beliefs to build his company’s reputation. He is known as the architect who builds strong company cultures that deliver great customer experiences. I believe that in the long term the companies that operate with honesty and transparency will be those that flourish. He has created both a personal and company brand that is often referenced as the quintessential customer-centric model. Customers want to do business with him and his company is a sought-after place to work.”
