Unlock the Secret Sauce: 17 Surprising Strategies to Make Your Brand Truly Authentic
Jeff Jahn, DynamiX
6. Align Your Personal and Corporate Brands
“I previously kept my identity and my companies separate, but I’ve since moved most of my learning and challenges completely out into the open. I like to publicly ask questions of people I respect on social media, and I go through my frustrations and lessons publicly on YouTube every week. There’s little difference between my brand and my identity now.”
Adam Steele, The Magistrate
7. Host Live Video Streams
